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Recent Articles

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  • Stories vs. Slogans
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  • Dreaming Cow: Great Story, Great Brand, Great Packaging, Great Yogurt
  • WOM goes international

    Posted on July 28th, 2005 by Spike and currently 0 commenting.

    Our friend at Northeastern University (and Advisory Board Member for WOMMA), Dr. Walter Carl, is speaking at the first international conference focused completely on word of mouth marketing. It’s being held in Hamburg, Germany on October 6th and 7th and is limited to 200 guests, so book those flights soon!

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