• My son the marketer

    Posted on November 29th, 2005 by and currently 1 commenting.

    My son is a brilliant marketer. I realized this one day about two years ago (he was 14 a the time) when we were sitting by a friend’s pool. A cute 25 year old woman in a tenny tiny bathing suit joined us and as she plopped down on the chair beside him she asked, “Hey I haven’t seen you in long time, how are old are you these days?” I had to laugh out loud at how quickly “16″ came out of his mouth. He lied, right in front of the very mother who birthed him.

    It’s an easy habit for a company (and a 14 year old boy) to want to be all things to all people. The real challenge is to simply stay focused on the truth.

  • http://www.thepowerofinfluence.com/ Ian McKee

    Funny how I could tell the same story about some “mothers” who I regularly hear cutting big slices of their kids ages to make themselves seem younger. I guess it works both ways. And the motive, even if academic for some, just to hav the change of getting laid! So what does that tell us? :)