Book Brains on Fire to Speak

We’ve spoken at conferences big and small spreading passion, inspiration, and oodles of marketing know-how. We can deliver a wicked good presentation for your business or conference on how to ignite powerful, meaningful, sustainable word of mouth movements that are win-win for your customers and your company. If interested, contact Taryn at 864.469.7488.

Speakers

Geno Church is the Word of Mouth Inspiration Officer at Brains on Fire, but he considers himself more of a pathfinder for the firm’s clients. He’s walked down the path with Fiskars Brands, Best Buy, Colonial Williamsburg Foundation, the American Booksellers Assoc., Charleston Parks Conservancy, the U.S. Office of National Drug Control Policy, Love146 and Rage Against the Haze (South Carolina’s youth-led anti-tobacco movement). He likes uncovering the DNA of sustainable word of mouth movements. He’s spoken around the world at places such as the Word of Mouth Marketing Assoc. (WOMMA), the Public Relations Society of America (PRSA), American Marketing Assoc. (AMA) and the World Africa Customer Management Conference.

GENO CHURCH | speaker profile (.pdf)

SPEAKING TOPICS:
Lessons Learned in Igniting Word of Mouth Movements
Geno will explain how word of mouth marketing works and how it doesn’t, providing techniques on how you can start to identify movement-building opportunities for your brand, with authenticity and clear measurement results in mind.

I’ll Take My Community with Chocolate Chips
Building a community is a lot like baking cookies. There is no cookie cutter process for building a community. Companies have to be willing to break the status quo, throw away the mold and get their hands dirty. Communities are a test kitchen – they are always in beta. In this presentation, Geno Church of Brains on Fire will explain what a community is and is not, providing you with techniques to help build community for your organization.

People Powered Brands: Empowering a Tribe of Internal Advocates
In this presentation, Geno will have you ask yourself: are your employees advocates for your company? Are they true, shout-it-from-the-rooftops fans your product or service? If not, it’s time to unlearn everything you’ve previously thought about your business.

As one of the founders of the word of mouth and identity firm Brains on Fire, Robbin Phillips has created, revitalized, protected and grown identities such as BMW, Colonial Williamsburg Foundation, Love146, Find Great People International and Ryobi Tools.

Robbin is also co-author of the book Brains on Fire: Igniting Powerful, Sustainable Word of Mouth Movements and a frequent contributor to The Huffington Post. She has spoken on a national level with ThoughtLead and the American Marketing Association.

ROBBIN PHILLIPS | speaker profile (.pdf)

SPEAKING TOPICS:
Lessons Learned in Igniting Word of Mouth Movements
Authentic, sustainable word of mouth marketing is one of the truest forms of brand communication, and it can’t be manufactured or bought. In this presentation, Robbin will explain the importance of tapping into the passion conversation. She will also share
how best to identify brand advocates already speaking out on your behalf and how to work with them to develop a natural two-way word of mouth movement.