Archive for the ‘Word of Mouth’ Category

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Three simple ways to love the women who love you.

Photo from Libby Williams. Just because it’s Spring! According to word of mouth researchers Keller Fay, women have about 10% more brand conversations per week than men. Perhaps what’s most interesting from this is same study on Women and Word of Mouth is that men and women alike agree that women give better advice than men. Hmmm. […]

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Talkable Brands: Chipotle’s Cultivating Thought

This weekend I went to Chipotles for lunch with my “other”.   It was well past 2pm. We had been out and about and were starving. As we sat down, Steven casually handed me my drink cup. Printed on the side of the cup was a wonderful set of words and the little illustrations in the photo above. I’ve […]

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Announcing Brains on Fire LA!

Today is a really big day for Brains on Fire. We’re super excited to announce a new location, new growth opportunities for our team, and most of all, even better services for our clients. Brains on Fire now has a new location in LA! Right in the heart of Atwater Village. Yep. We’re officially bi-coastal. […]

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Practicing what we preach.

We study word of mouth marketing and why people talk at Brains on Fire. Check out our books if you want to know more about that. So every once and while, just for fun, I like to see what folks on our team are recommending lately and why. Here’s what gets us talking these days: […]

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