
The Fiskateers case study will be presented with three women who know it intimately -
-Suzanne Fanning, Director of Public Relations and Corporate Communications, Fiskars, Brands, Inc.
-Angela Daniels, Fiskateer #009 and one of the Lead Fiskateers since July 1, 2008
- And our own Carrie Woodward, Account Advocate, Brains on Fire. Carrie manages the intricate and intimate details of the Fiskateer movement on a day-to-day basis and undoubtedly knows the challenges and navigation of the minefields when it comes to nurturing a mature word of mouth ambassador movement.
The BlogHer Business Conference will take place on Thursday, July 23. Details, including the agenda, will be available by December 15th. You can review last year’s BlogHer Business agenda here.
Now in its third year, the BlogHer Business Conference is an annual “crash course” on best practices for reaching the most influential and powerful consumers — women online — in the quickly evolving social media world.
Attendees find themselves on fertile ground for innovative ideas, interacting with a mix of social media experts, business bloggers, and brand marketers who have experience building campaigns and working in social media environments.
The BlogHer Business audience is comprised of several key groups:
* Brand marketers working within corporations * Communications/PR professionals * Media buying executives * Business bloggers/social media consultants
This event is kept at a smaller size (150-200 attendees) to facilitate deeper discussion and more valuable networking.
Tags: BlogHer, Fiskars, Fiskateers, Speaking