Posts Tagged ‘CEO’

Sit down and eat with your customers

I don’t know about you, but I have a nostalgic love for the ringing of a dinner bell. I guess it came from childhood television shows and my mom screaming for me to come home from playing to eat. For me, growing up the dinner table was of course a place to eat, but it […]

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Has your Starbucks experience been watered down?

If you’ve been feeling that way recently, jump on over to conversation on the Brand Autopsy blog. John Moore, who spent 8 years as a marketer inside Starbucks, is requesting your thoughts on what Starbucks needs to do to get back on track. This is all in response to a leaked memo from Starbucks CEO […]

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YouTubing Your Message to Management

This week, I tripped over yet another creative way to use YouTube. Employees of Miller Brewing Company, up in arms over the possibility of CEO Norman Adami freezing their pensions, expressed their dismay in song and shared it with the world. The song is from the “Union Women of Miller Beer” (vs. the Miller Beer […]

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Does Your Company Truly Matter? Part 2

Questions 6-10.

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