Books we’ve been featured in:

  • Groundswell

    Groundswell

    Li, Bernhoff

    Written by two Forrester Research master-minds and published by Harvard Press, Groundswell was voted one of the top 10 business books of 2008.

  • Designing Brand Identity (2009)

    Designing Brand Identity (2009)

    Wheeler

    A Complete Guide to Creating, Building and Maintaining Strong Brands. (Focus on Park Angels)

  • The Anatomy of Buzz Revisited

    The Anatomy of Buzz Revisited

    Real-life Lessons in Word-of-Mouth Marketing

    Emanuel Rosen takes readers inside the world of word-of-mouth marketing and explains how and why it works. Page 234 - 237 focuses on the Fiskars case study.

  • Word of Mouth Marketing

    Word of Mouth Marketing

    Sernovitz

    One of the founders of WOMMA guides you through the practical, hands on guide to getting people to talk about your company, your cause, and your stuff.

  • Secrets of Social Media Marketing

    Secrets of Social Media Marketing

    Gillin

    The author of The New Influencers has created a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing.

  • Designing Brand Identity

    Designing Brand Identity

    Wheeler

    A Complete Guide to Creating, Building and Maintaining Strong Brands.

  • Social Media Marketing in an Hour a Day

    Social Media Marketing in an Hour a Day

    Evans

    Learn how you can tap the Social Web and amplify your current marketing efforts by listening and participating in conversations that drive measurable results.

  • Decoding Design

    Macnab

    Decoding Design explores the work of energy in the universe and how to apply these principles to design for effective, aesthetic and ethical visual communication.

  • Logo Lounge 5

    Logo Lounge 5

    Fishel, Gardner

    The LogoLounge books have quickly become the best-selling series of design books in the Rockport line.

  • Marketing Public Relations

    Marketing Public Relations

    A Marketer's Approach to Public Relations and Social Media

    Textbook written by Gaetan Giannini that teaches marketing and public relations in the context of social media. Brains on Fire's Fiskateers movement is featured in Chapter 3.

  • BUY LOCAL

    BUY LOCAL

    Support your local bookseller and buy local through IndieBound!

  • Join The Club

    Tina Rosenberg

    Tina Rosenberg uses Brains on Fire's Rage Against The Haze case study to show us how peer pressure can transform the world. 

  • Brand Atlas

    by Alina Wheeler and Joel Katz

    Brains on Fire is quoted in the "Dynamics" section of Brand Atlas.