Figging Up
Medical scrubs company, FIGS, recently released a sexist ad featuring a female DO in pink scrubs holding a “Medical Terminology for Dummies”...
We are a quirky group of practical dreamers and realist idealists. We like to solve big, creative, human challenges, realize solutions into the world, and design them to actually work for real people.
Our business is about two things; People and Process. You want an agency that is obsessed with both. That’s us. When people ask us what we do (and they do ask us periodically) we like to say that we are in the ‘creativity for human beings’ trade.
We believe there is a better way to do branding, communications, and marketing. A more human way.
Successful brands stand for something. Something meaningful. And that meaning sparks enthusiasm and conversation amongst those who love and support them.
We believe a community-centered marketing is the most effective and sustainable form of marketing, and it happens when our work connects people through shared stories, values, passions and purpose.
This is our flag in the ground and the philosophy through which all our work flows.
(It’s also a great gauge for whether your brand and our agency will be a good fit.)
At the end of the day we believe our job is to help people find themselves in a story that is bigger than their own.
We want to help you be that story. A story with meaning. A story that connects people and is worth talking about.
Finally. The good stuff. You can find more select work here.
You can find the rest of our thoughts, insights and musings here.